Let IronWiFi help your business provide an easy and secure way for your customers to connect to the internet, while gathering valuable marketing data to help your business grow.
The Solution: Guest Wi-Fi
How it Works: Our Guest Wi-Fi works with your existing network to direct your customers to a captive portal (web page). Your customers are prompted to connect to the Wi-Fi by inputting their name and email address. That information is then saved to our console database for you to download and use for targeted marketing campaigns. Additionally, you can use one of our integrations to have that marketing information automatically uploaded to your CRM.
Additional Benefits
- Enhanced Customer Experience: Retail businesses can use IronWiFi to offer free and secure guest Wi-Fi to their customers. This enhances the overall shopping experience by allowing customers to stay connected, access online information, and engage in activities like social media sharing while in the store.
- Data Collection and Analytics: IronWiFi can collect data about customers' Wi-Fi usage patterns, including foot traffic, dwell times, and popular shopping areas. This data can provide valuable insights into customer behavior and preferences.
- Personalized Marketing: With data collected through Wi-Fi usage, retail businesses can create targeted marketing campaigns based on customer demographics, preferences, and behavior. Personalized offers, discounts, and promotions can be sent to customers via email or other channels, increasing the likelihood of making a sale.
- Competitive Advantage: Offering free Wi-Fi can set a retail business apart from competitors. Customers are more likely to choose a store with available Wi-Fi, which can potentially increase foot traffic and repeat visits.
- Social Media Engagement: When customers connect to the store's Wi-Fi, they might be prompted to log in using their social media accounts. This enables retailers to encourage social media engagement and sharing, expanding their online presence and potentially attracting new customers through word-of-mouth.
- Feedback and Reviews: Retailers can use Wi-Fi login pages to gather customer feedback and reviews about their shopping experience. This provides valuable insights for improvement and can also help manage and mitigate negative feedback before it spreads online.
- Loyalty Programs: IronWiFi can be used to enroll customers in loyalty programs. Customers who regularly visit the store and use the Wi-Fi could be offered special discounts or rewards, fostering loyalty and repeat business.
Want more information? Schedule a call to speak with a sales associate for more information - https://meeting.ironwifi.com/